Canadian multimedia entertainment studio Moment Factory and Japanese real estate company Mitsui Fudosan recently announced a long-term partnership with the goal of “delivering innovative fan experiences.” One project currently in the works is a collaboration with The Pokémon Company International, which combines “interactive technology and innovative storytelling” to bring the world of Pokémon to life.
Details are scarce at the moment, but Moment Factory assures that the experience will bring fans together and allow them to “step into the role” of a Pokémon Trainer in unique ways. The experience is planned to tour in select locations around the world, starting with Europe in Spring 2027.
This isn’t the first time Moment Factory and Mitsui Fudosan have collaborated on a project, as they worked together to create the popular Light Cycles experience in the Kyoto Botanical Gardens for its 100th anniversary (you can check out the video below for an idea of what that was like). According to the official announcement, the companies are “currently exploring a pipeline of innovative projects that will continue to blend technology, art, and iconic intellectual properties.”
The Pokémon Company International’s head of media production Andy Gose gave a statement on the upcoming experience:
“People around the world are always eager to experience the world of Pokémon in new and meaningful ways. We are excited to see the joy it will bring to Trainers and the passion and adventure that unites the community.”
More details about the experience will be shared as it nears launch.
Related: Two Japanese men arrested over alleged $213k USD Pokémon card heist targeting delivery vehicle
