{"id":73430,"date":"2026-10-06T16:06:27","date_gmt":"2026-10-06T07:06:27","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=73430"},"modified":"2026-10-06T16:06:29","modified_gmt":"2026-10-06T07:06:29","slug":"cyberconnect2-ceo-says-the-shift-from-physical-to-digital-only-games-is-nothing-but-a-positive-thing-for-developers","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/cyberconnect2-ceo-says-the-shift-from-physical-to-digital-only-games-is-nothing-but-a-positive-thing-for-developers\/","title":{"rendered":"CyberConnect2 CEO says the shift from physical to digital-only games is \u201cnothing but a positive thing\u201d for developers"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">CyberConnect2 CEO Hiroshi Matsuyama recently posted a video on his social media talking about how video game companies, and his company specifically, will be affected by the gradual decline of physical game discs. The video is part of a series, largely posted on TikTok, in which he answers new hires\u2019 questions about the video game industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Sony announcing that it will be discontinuing physical releases for the PlayStation starting 2028, and as <a href=\"https:\/\/automaton-media.com\/en\/news\/anime-and-physical-media-fans-in-japan-concerned-as-major-blu-ray-player-manufacturers-begin-to-exit-the-market\/\" target=\"_blank\" rel=\"noreferrer noopener\">Blu-ray manufacturers in Japan begin to exit the market<\/a>, many gamers are concerned about how the shift will impact the industry as a whole \u2013 especially from the perspective of issues like media preservation and \u201cownership\u201d of digital content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, in the video, Matsuyama argues that a total shift towards digital game distribution would be \u201cnothing but a positive thing\u201d from the perspective of game developers.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-x wp-block-embed-x\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u805e\u304b\u308c\u305f\u306e\u3067\u7b54\u3048\u307e\u3057\u305f\u3002<br><br>\u5b9f\u614b\u3068\u3044\u3046\u304b\u3001\u3042\u308a\u306e\u307e\u307e\u306e\u771f\u5b9f\u3092\u304a\u8a71\u3057\u3057\u3066\u3044\u307e\u3059\u3002<br><br>\u300c\u30b2\u30fc\u30e0\u30bd\u30d5\u30c8\u306e\u30d1\u30c3\u30b1\u30fc\u30b8\u8ca9\u58f2\u304c\u7e2e\u5c0f\u3059\u308b\u3053\u3068\u3067\u3001\u4f1a\u793e\u306b\u306f\u3069\u3093\u306a\u5f71\u97ff\u304c\u3042\u308a\u307e\u3059\u304b\uff1f\u300d <a href=\"https:\/\/t.co\/xiGiLMIEXu\">pic.twitter.com\/xiGiLMIEXu<\/a><\/p>&mdash; \u677e\u5c71\u6d0b\uff20\u30b5\u30a4\u30d0\u30fc\u30b3\u30cd\u30af\u30c8\u30c4\u30fc (@PIROSHI_CC2) <a href=\"https:\/\/x.com\/PIROSHI_CC2\/status\/2105833340968525857?ref_src=twsrc%5Etfw\">October 2, 2026<\/a><\/blockquote><script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">First, he mentions the issue of the difference in profit earned from physical releases vs digital downloads. Specifically, he explains that physical copies heavily rely on the low-margin, high-volume strategy in order to be profitable. Since CyberConnect2 and, by extension, other video game developers have to buy discs and cards directly from Sony and Nintendo to be able to produce physical games for the respective consoles, going fully digital means these costs would be reduced to zero. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cCulturally, physical copies were a normal thing, so I understand why some people might dislike to see them gone. However, nowadays, they can\u2019t win in terms of convenience,\u201d Matsuyama notes. Citing the recent examples of <a href=\"https:\/\/x.com\/PIROSHI_CC2\/status\/2105923525634888085?s=20\" target=\"_blank\" rel=\"noreferrer noopener\">Capcom<\/a> and <a href=\"https:\/\/x.com\/PIROSHI_CC2\/status\/2105924214926774742?s=20\" target=\"_blank\" rel=\"noreferrer noopener\">Square Enix<\/a>, he explains that more than 90% of video game sales currently come from digital downloads, with physical copies taking up less than 10%. In that sense, Matsuyama suggests that it\u2019s not realistic to keep the production lines running for less than 10% of sales.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300001.jpg\" alt=\"\" class=\"wp-image-73433\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300001.jpg 960w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300001-380x214.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300001-768x432.jpg 768w\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cDevelopers work for their salaries, and thinking about how to raise profits and boost sales is something you must do as a professional. If you want to release physical games even if it means that salaries will be reduced, then sure, I can make it happen \u2013 but I don\u2019t think there\u2019s anyone willing to do that,\u201d Matsuyama says.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While he considers continuing to work \u201cfor a minority of collectors and enthusiasts\u201d is not feasible in the long run, Matsuyama doesn\u2019t think physical \u201cpackages\u201d will disappear so suddenly. Boxes containing a download code with extra content or bonus merchandise are still going to be a thing, specifically to cover the niche of collectors and diehard fans, he suggests. Discs, on the other hand, \u201care doomed to fail.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">An issue Matsuyama raises specifically when it comes to discs is that modern games are too large to fit on a physical CD. \u201cIt\u2019s a day and age where a single game surpasses the size 160GB or 200GB. GTA 6 is too big to fit on a physical disc, and BluRay discs are capped at 80GB, so how many CDs would you actually need for that? I don\u2019t think delivering something so inconvenient to customers is a good thing. If you look up the maximum capacity of a Switch cart, you\u2019ll know that games now are too large to fit. That\u2019s why they\u2019re shifting to digital releases,\u201d he argues.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300002.jpg\" alt=\"\" class=\"wp-image-73434\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300002.jpg 960w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300002-380x214.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/10\/20261006-734300002-768x432.jpg 768w\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Matsuyama explains that, while he understands many people will be sad about physical media fading away, admitting that he himself feels sad about it, \u201cwe in the entertainment industry need to show everyone what the future holds.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI think it\u2019s important to make that shift. As for what kind of impact it will make, there will be nothing but positive things, profitability will rise much faster, and developers will get more bonuses.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Related: <a href=\"https:\/\/automaton-media.com\/en\/news\/capcom-veteran-says-nintendo-was-the-only-one-making-steady-revenue-from-nes-game-carts-capcoms-profits-really-took-off-with-the-ps1\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Capcom veteran says Nintendo was the only one making steady revenue from NES game carts. Capcom\u2019s profits really took off with the PS1\u00a0<\/strong><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/automaton-media.com\/en\/news\/nintendo-switch-2-game-key-cards-not-eligible-for-preservation-by-japans-national-diet-library-officials-say\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nintendo Switch 2 game-key cards not eligible for preservation by Japan\u2019s National Diet Library, officials say\u00a0<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CyberConnect2 CEO Hiroshi Matsuyama talks about what the shift from physical to digital games means for developers.<\/p>\n","protected":false},"author":79,"featured_media":73432,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","autoblue_enabled":true,"autoblue_custom_message":"","autoblue_shares":[{"did":"did:plc:uzrrhkfyjrfdsynj2voztcf2","date":"2026-10-06T07:06:38+00:00","uri":"at:\/\/did:plc:uzrrhkfyjrfdsynj2voztcf2\/app.bsky.feed.post\/3mx6ulvxze524","response":"{\"uri\":\"at:\/\/did:plc:uzrrhkfyjrfdsynj2voztcf2\/app.bsky.feed.post\/3mx6ulvxze524\",\"cid\":\"bafyreiazpkgfjgfwkqnhwxbcbgbapndye6ef3xbstazra2wr4j44x3cne4\",\"commit\":{\"cid\":\"bafyreia3t77f7ozf63eda3ukfrikvbnyvgjcarc2hwdweu6rdl7nt7nx6y\",\"rev\":\"3mx6ulvya6v24\"},\"validationStatus\":\"valid\"}"}],"autoblue_post_url":"","autoblue_publish_document":false,"footnotes":""},"categories":[3],"tags":[17],"class_list":["post-73430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-japan-related-news"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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