{"id":67340,"date":"2026-05-28T18:08:25","date_gmt":"2026-05-28T09:08:25","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=67340"},"modified":"2026-05-28T18:08:27","modified_gmt":"2026-05-28T09:08:27","slug":"pokemon-to-get-a-become-a-trainer-in-real-life-style-immersive-event-tour-starting-with-europe-in-spring-2027","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/pokemon-to-get-a-become-a-trainer-in-real-life-style-immersive-event-tour-starting-with-europe-in-spring-2027\/","title":{"rendered":"Pok\u00e9mon to get a \u201cbecome a Trainer in real life\u201d-style immersive\u00a0event tour, starting with Europe in Spring 2027\u00a0"},"content":{"rendered":"\n<p>Canadian multimedia entertainment studio Moment Factory and Japanese real estate company Mitsui Fudosan recently&nbsp;<a href=\"https:\/\/momentfactory.com\/blogs\/news\/moment-factory-and-mitsui-fudosan-pokemon-experience\" target=\"_blank\" rel=\"noreferrer noopener\">announced a long-term partnership<\/a>&nbsp;with the goal of \u201cdelivering innovative fan experiences.\u201d One project currently in the works&nbsp;is&nbsp;a collaboration with The Pok\u00e9mon Company&nbsp;International,&nbsp;which&nbsp;combines \u201cinteractive technology and innovative storytelling\u201d to bring the world of&nbsp;<strong>Pok\u00e9mon<\/strong>&nbsp;to life.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1490\" height=\"835\" sizes=\"auto, (max-width: 1490px) 100vw, 1490px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/05\/20260528-67340-001.jpg\" alt=\"\" class=\"wp-image-67344\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/05\/20260528-67340-001.jpg 1490w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/05\/20260528-67340-001-380x213.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2026\/05\/20260528-67340-001-768x430.jpg 768w\" \/><\/figure>\n\n\n\n<p>Details are scarce&nbsp;at the moment, but Moment Factory assures&nbsp;that the experience will bring fans together and allow them to&nbsp;\u201cstep into the role\u201d&nbsp;of a Pok\u00e9mon Trainer&nbsp;in unique ways.&nbsp;The experience&nbsp;is planned&nbsp;to tour in select locations around the world, starting&nbsp;with&nbsp;Europe in Spring 2027.&nbsp;<\/p>\n\n\n\n<p>This isn\u2019t the first time Moment Factory and Mitsui Fudosan have collaborated\u00a0on a project, as\u00a0they\u00a0worked together to create the popular\u00a0<a href=\"https:\/\/lightcycles-experience.com\/kyoto\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">Light Cycles<\/a>\u00a0experience in the Kyoto Botanical Gardens for its 100th anniversary\u00a0(you can check out the video below for an idea of what that was like). According to the official announcement, the companies are \u201ccurrently exploring a pipeline of innovative projects that will continue to blend technology, art, and iconic intellectual properties.\u201d\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"LIGHT CYCLES KYOTO - \u7d39\u4ecb\u6620\u50cf \/ Introduction video\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/jCbmtPbC-bQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>The Pok\u00e9mon Company International\u2019s\u00a0head of media production Andy\u00a0Gose\u00a0gave\u00a0a statement\u00a0on\u00a0the\u00a0upcoming experience:\u00a0<\/p>\n\n\n\n<p>\u201cPeople around the world are always eager to experience the world of Pok\u00e9mon in new and meaningful ways. We are excited to see the joy it will bring to Trainers and the passion and adventure that unites the community.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<p>More details about the experience will be shared as it&nbsp;nears&nbsp;launch.&nbsp;<\/p>\n\n\n\n<p><strong>Related:\u00a0<a href=\"https:\/\/automaton-media.com\/en\/news\/two-japanese-men-arrested-over-alleged-213k-usd-pokemon-card-heist-targeting-delivery-vehicle\/\" target=\"_blank\" rel=\"noreferrer noopener\">Two Japanese men arrested over alleged $213k USD Pok\u00e9mon card heist targeting delivery vehicle<\/a>\u00a0<\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/automaton-media.com\/en\/news\/the-pokemon-company-cancels-scheduled-pokemon-center-events-across-all-nationwide-locations-in-april-tournaments-to-be-held-without-spectators\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Pok\u00e9mon Company cancels scheduled Pok\u00e9mon Center events across all nationwide locations in April. Tournaments to be held without spectators<\/a>\u00a0<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The project is a collaboration between The Pokemon Company, Moment Factory, and Mitsui Fudosan.<\/p>\n","protected":false},"author":67,"featured_media":67342,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[17,70],"class_list":["post-67340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-japan-related-news","tag-pokemon-series"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pok\u00e9mon to get a \u201cbecome a Trainer in real life\u201d-style immersive\u00a0event tour, starting with Europe in Spring 2027\u00a0 - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"The upcoming Pokemon experience is a collaboration between The Pokemon Company, Moment Factory, and Mitsui Fudosan.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/pokemon-to-get-a-become-a-trainer-in-real-life-style-immersive-event-tour-starting-with-europe-in-spring-2027\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pok\u00e9mon to get a \u201cbecome a Trainer in real life\u201d-style immersive\u00a0event tour, starting with Europe in Spring 2027\u00a0 - 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