{"id":53767,"date":"2025-11-11T00:01:00","date_gmt":"2025-11-10T15:01:00","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=53767"},"modified":"2025-11-10T18:42:12","modified_gmt":"2025-11-10T09:42:12","slug":"blue-archive-honkai-star-rail-and-nikke-merch-pulled-from-major-retailer-in-japan-users-speculate-excessive-blind-bag-and-gacha-style-products-are-to-blame","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/blue-archive-honkai-star-rail-and-nikke-merch-pulled-from-major-retailer-in-japan-users-speculate-excessive-blind-bag-and-gacha-style-products-are-to-blame\/","title":{"rendered":"Blue Archive, Honkai: Star Rail and NIKKE merch pulled from major retailer in Japan. Users speculate excessive blind-bag and \u201cgacha\u201d-style products are to blame"},"content":{"rendered":"\n<p>K-BOOKS, a Japanese second-hand retailer chain which mainly handles anime and game merchandise, has recently announced that it will discontinue sales of and refuse to purchase products related to multiple popular franchises.<\/p>\n\n\n\n<p>The announcement was made via the official X account of the K-BOOKS Osaka Namba branch, listing thirteen anime and game titles whose merchandise will no longer be available at the shop. It is important to note that, while there are numerous K-BOOKS branches all across Japan, it seems that as of now, only the physical store located in Namba, Osaka will be implementing the ban.<\/p>\n\n\n\n<p>The list of products that won\u2019t be handled in the shop includes merchandise of major gacha game titles like Goddess of Victory: NIKKE, Blue Archive, Honkai: Star Rail, Zenless Zone Zero and Wuthering Waves, as well as anime like The Quintessential Quintuplets and My Dress-Up Darling. Interestingly, merchandise of popular \u201cgirls in a band\u201d anime series like K-On!, Bocchi the Rock! and Girls Band Cry will also be discontinued.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u3010\u91cd\u8981\u306a\u304a\u77e5\u3089\u305b\u3011<br><br>\u8aa0\u306b\u52dd\u624b\u306a\u304c\u3089K-BOOKS\u306a\u3093\u3070\u58f1\u756a\u9928\u306b\u304a\u3044\u3066<br>\u753b\u50cf\u306b\u63b2\u8f09\u3057\u3066\u308b\u4f5c\u54c1\u306e\u53d6\u308a\u6271\u3044\uff08\u8ca9\u58f2\u30fb\u8cb7\u53d6\uff09<br>\u3092\u7d42\u4e86\u3059\u308b\u3053\u3068\u3068\u306a\u308a\u307e\u3057\u305f\u3002<br><br>\u8cb7\u53d6\u306b\u95a2\u3057\u3066\u306f\u73fe\u6642\u70b9\u3067\u53d7\u4ed8\u7d42\u4e86\u3068\u306a\u308a\u307e\u3059\u3002<br>\u8ca9\u58f2\u306b\u95a2\u3057\u3066\u306f\u968f\u6642\u7d42\u4e86\u3068\u306a\u308a\u307e\u3059\u3002<br><br>\u3054\u7406\u89e3\u30fb\u3054\u627f\u77e5\u306e\u7a0b\u3001\u3088\u308d\u3057\u304f\u304a\u9858\u3044\u3044\u305f\u3057\u307e\u3059\u3002<a href=\"https:\/\/twitter.com\/hashtag\/kbooks?src=hash&amp;ref_src=twsrc%5Etfw\">#kbooks<\/a> <a href=\"https:\/\/t.co\/PrMKAnuRCa\">pic.twitter.com\/PrMKAnuRCa<\/a><\/p>&mdash; K-BOOKS \u5927\u962a\u306a\u3093\u3070\u58f1\u756a\u9928 1\u968e \u30a2\u30cb\u30e1\u30b2\u30fc\u30e0\u4f5c\u54c1\uff11 (@kbnanba1_gameg) <a href=\"https:\/\/twitter.com\/kbnanba1_gameg\/status\/1986703388177014814?ref_src=twsrc%5Etfw\">November 7, 2025<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-group has-palette-color-5-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><em>Full list of franchises subject to discontinuation:<\/em><br><\/p>\n\n\n\n<p class=\"has-palette-color-5-background-color has-background\"><em>Girls Band Cry<br>You and Idol Pretty Cure<br>K-On!<br>Is the Order a Rabbit?<br>The Quintessential Quintuplets<br>Zenless Zone Zero<br>My Dress-Up Darling<br>Wuthering Waves<br>Goddess of Victory: NIKKE<br>Blue Archive<br>Honkai: Star Rail<br>Honkai Impact 3rd<br>Bocchi the Rock!<\/em><\/p>\n<\/div>\n\n\n\n<p>While the reason behind this decision has not been disclosed, many X users and K-BOOKS customers speculate that it might have to do with the market\u2019s oversaturation with, randomized (i.e. gacha) collectible merch. Tin badges, acrylic stands, key chains, trading cards, stickers and other similar small items with official artwork slapped onto them are among the cheapest kinds of merchandise to manufacture.<\/p>\n\n\n\n<p>And often times, they are sold inside blind bags, meaning that you have to buy multiple packages until you draw the design you actually want. Recently, manufacturers have increasingly been relying on this kind of system to incentivize people to spend. However, as users on X <a href=\"https:\/\/x.com\/shysysy0823\/status\/1986856828266029197?s=20\">explain<\/a>, this leads to people buying numerous boxes of blind bags, keeping only the merch they want, and selling off the rest.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1071\" height=\"514\" sizes=\"auto, (max-width: 1071px) 100vw, 1071px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/11\/20251110-537670001.jpg\" alt=\"Goddess of Victory: NIKKE official merchandise website.\" class=\"wp-image-53773\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/11\/20251110-537670001.jpg 1071w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/11\/20251110-537670001-380x182.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/11\/20251110-537670001-768x369.jpg 768w\" \/><figcaption class=\"wp-element-caption\"><em>Goddess of Victory: NIKKE <a href=\"https:\/\/algernonproduct.co.jp\/nikke_goods\/\" target=\"_blank\" rel=\"noreferrer noopener\">official merchandise website<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<p>In Japan, used anime, game and manga merch is sold off to second-hand vendors such as K-BOOKS, Animate, Book Off, LASHINBANG or Mandarake, who then resell it at a (usually) cheaper price (save for some rare and hard-to-obtain items). But with many rounds of similar blind-bag merchandise coming out every couple of months, what usually happens is that the unpopular designs end up being sold to the second-hand retailers in large volumes. So, the stores spend their money purchasing too many items nobody actually wants to buy, and end up with piles of leftovers. On the other hand, stocking up on merchandise that people actually want would usually require buying them off from scalpers, which puts second-hand retailers in quite a tough position. <\/p>\n\n\n\n<p>To put it simply, it sounds like K-BOOKS might have a problem with excess merch, which is why they decided to completely get rid of the main franchises causing the issue. And since it looks like the blind bag merch boom won\u2019t be calming down anytime soon, it is yet to be seen if and how it will impact second-hand retailers on a larger scale over the next few years.<\/p>\n\n\n\n<p>Related articles:<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/automaton-media.com\/en\/news\/one-of-japans-biggest-online-marketplaces-to-implement-price-restrictions-on-all-newly-released-games-in-an-effort-to-combat-scalping\/\" target=\"_blank\" rel=\"noreferrer noopener\">One of Japan\u2019s biggest online marketplaces to implement price restrictions on all newly released games in an effort to combat scalping<br><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Major Japanese retailer K-BOOKS bans selling\/buying merch of famous franchises like Blue Archive, Honkai and NIKKE at one of their stores.<\/p>\n","protected":false},"author":79,"featured_media":53777,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[17],"class_list":["post-53767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blue Archive, Honkai: Star Rail and NIKKE merch pulled from major retailer in Japan. Users speculate excessive blind-bag and \u201cgacha\u201d-style products are to blame - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Major Japanese retailer K-BOOKS bans selling\/buying merch of famous franchises like Blue Archive, Honkai and NIKKE at one of their stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/blue-archive-honkai-star-rail-and-nikke-merch-pulled-from-major-retailer-in-japan-users-speculate-excessive-blind-bag-and-gacha-style-products-are-to-blame\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blue Archive, Honkai: Star Rail and NIKKE merch pulled from major retailer in Japan. 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