{"id":49722,"date":"2025-07-04T22:00:00","date_gmt":"2025-07-04T13:00:00","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=49722"},"modified":"2025-07-04T13:43:18","modified_gmt":"2025-07-04T04:43:18","slug":"in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/","title":{"rendered":"In response to MS layoffs, EA Japan exec says foreign businesses \u201cdemand short-term results\u201d from investments that require more time\u00a0"},"content":{"rendered":"\n<p>Microsoft began another devastating round of layoffs on June 2, reducing its workforce by 4%. It\u2019s believed that around 9,000 employees have lost their jobs as a result. This cost-cutting measure has especially impacted the Xbox division \u2013 with multiple games, like Perfect Dark and Everwild, cancelled, development staff laid off, and entire studios closed. Microsoft has <a href=\"https:\/\/www.nytimes.com\/2025\/07\/02\/technology\/microsoft-layoffs-ai.html\" target=\"_blank\" rel=\"noreferrer noopener\">described<\/a> this move as \u201cnecessary to position the company and teams for success in a dynamic marketplace.\u201d \u00a0\u00a0<\/p>\n\n\n\n<p>News of the latest wave of layoffs prompted a comment from EA Japan general manager Shaun Noguchi. As an executive of a foreign-owned company himself (one that used to be infamous for its acquisitions in a similar way Microsoft is now), Noguchi <a href=\"https:\/\/x.com\/SeptillionGames\/status\/1940932053299876351\" target=\"_blank\" rel=\"noreferrer noopener\">points out on X<\/a> that, \u201cIn recent years, there\u2019s been a growing tendency \u2013 particularly among foreign-affiliated businesses \u2013 to demand short-term results from large-scale investments.\u201d As a result, we see companies making these \u201cstrategic shifts to meet shareholder expectations\u201d without giving enough time for investments to bear results. Noguchi believes that the recent layoffs at MS are a product of this framework.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"899\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/perfect-dark-20250703-347241-header.webp\" alt=\"Perfect Dark\" class=\"wp-image-49726\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/perfect-dark-20250703-347241-header.webp 1600w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/perfect-dark-20250703-347241-header-380x214.webp 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/perfect-dark-20250703-347241-header-768x432.webp 768w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/perfect-dark-20250703-347241-header-1536x863.webp 1536w\" \/><\/figure>\n\n\n\n<p>As <a href=\"https:\/\/www.gamesindustry.biz\/looming-xbox-layoffs-threaten-microsofts-reputation-opinion\" target=\"_blank\" rel=\"noreferrer noopener\">GamesIndustry.Biz<\/a> points out, through its multiple rounds of layoffs, Microsoft has been cutting off staff from game companies it has spent nearly $100 billion acquiring in the past few years. Moreover, the extent of the cuts goes beyond just getting rid of overlapping functionality occurring from the large number of acquisitions. The company is laying off the very talent that brought value to the studios it acquired in the name of \u201cefficiency,\u201d which, as Noguchi suggested in his post, feels like very short-sighted decision-making.&nbsp;<\/p>\n\n\n\n<p>As part of the same industry, Noguchi says he feels \u201ca deep sense of pain\u201d when such decisions are made at the expense of development staff. \u201cThe frustration of seeing something you\u2019ve been building for so long never make it to the world, and the reality that gamers who were looking forward to it will never even get to play it. Both are incredibly disappointing. I sincerely hope that everyone affected by the layoffs will be able to move and demonstrate their abilities elsewhere.\u201d&nbsp;<\/p>\n\n\n\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EA Japan&#8217;s general manager Shaun Noguchi shared comments in response to news of Microsoft laying off 9,000 employees.<\/p>\n","protected":false},"author":55,"featured_media":49725,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[18],"class_list":["post-49722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-global-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>In response to MS layoffs, EA Japan exec says foreign businesses \u201cdemand short-term results\u201d from investments that require more time\u00a0 - 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AUTOMATON WEST","description":"EA Japan's general manager Shaun Noguchi shared comments in response to news of Microsoft laying off 9,000 employees.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/","og_locale":"en_US","og_type":"article","og_title":"In response to MS layoffs, EA Japan exec says foreign businesses \u201cdemand short-term results\u201d from investments that require more time\u00a0 - AUTOMATON WEST","og_description":"EA Japan's general manager Shaun Noguchi shared comments in response to news of Microsoft laying off 9,000 employees.","og_url":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/","og_site_name":"AUTOMATON WEST","article_published_time":"2025-07-04T13:00:00+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/everwild-rare-20250703-347280-header.webp","type":"image\/webp"}],"author":"Amber V","twitter_card":"summary_large_image","twitter_creator":"@AUTOMATON_ENG","twitter_site":"@AUTOMATON_ENG","twitter_misc":{"Written by":"Amber V","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/#article","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/"},"author":{"name":"Amber V","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/person\/fdc6517a00e35b6917ffdb02e8b574d9"},"headline":"In response to MS layoffs, EA Japan exec says foreign businesses \u201cdemand short-term results\u201d from investments that require more time\u00a0","datePublished":"2025-07-04T13:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/"},"wordCount":368,"commentCount":0,"publisher":{"@id":"https:\/\/automaton-media.com\/en\/#organization"},"image":{"@id":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/#primaryimage"},"thumbnailUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/07\/everwild-rare-20250703-347280-header.webp","keywords":["News (Global)"],"articleSection":["News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/","url":"https:\/\/automaton-media.com\/en\/news\/in-response-to-ms-layoffs-ea-japan-exec-says-foreign-businesses-demand-short-term-results-from-investments-that-require-more-time\/","name":"In response to MS layoffs, EA Japan exec says foreign businesses \u201cdemand short-term results\u201d from investments that require more time\u00a0 - 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