{"id":48871,"date":"2025-06-10T18:09:39","date_gmt":"2025-06-10T09:09:39","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=48871"},"modified":"2025-06-10T18:09:42","modified_gmt":"2025-06-10T09:09:42","slug":"japanese-game-developer-says-80-of-staff-uses-generative-ai-in-their-work","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/japanese-game-developer-says-80-of-staff-uses-generative-ai-in-their-work\/","title":{"rendered":"Japanese game developer says 80% of staff uses generative AI in their work\u00a0"},"content":{"rendered":"\n

Japanese game developer Colopl, home to former Shin Megami Tensei and Persona artist Kazuma Kaneko<\/a>, recently revealed that about 80% of its staff uses generative AI in their work. As reported by Otaku Soken<\/a>, this was revealed through an internal survey published by the company.\u00a0Colopl is known for titles like Shironeko Project (White Cat Project), Isekai \u221e Isekai and Tsukuyomi: The Divine Hunter.<\/p>\n\n\n\n

Based on responses from 357 of Colopl\u2019s full-time employees, the survey showed a large spike in generative AI usage compared to last year. Interestingly, people in positions such as marketing and management were slightly more likely to use AI than engineers and designers. The minority, who do not use AI, cited “not feeling the need to use AI\u201d and \u201cfeeling apprehensive about legal and ethical issues\u201d as their main reasons. <\/p>\n\n\n\n

\"\"
Isekai \u221e Isekai<\/figcaption><\/figure>\n\n\n\n

On the other hand, among those who do use generative AI in their work, the most frequent uses were for \u201cbrainstorming,\u201d \u201cwriting\u201d and \u201cassistance in coding.\u201d Apparently, 40% of Colopl employees who use AI feel like they\u2019ve managed to reduce work hours by 40% or more, while 20% reported reducing work hours by 60% or more. <\/p>\n\n\n\n

Between partnering with Stable Diffusion<\/a> and introducing AI-generated art into their games<\/a>, Colopl has been openly embracing AI technology in recent years, both in administrative and in creative spheres. Some of these initiatives have backfired, such as when their deckbuilder game <\/strong>Tsukuyomi: The Divine Hunter output AI images resembling copyrighted characters<\/a>. However, the company seems eager to continue to expand its use of AI \u2013 for example, it has announced plans to incorporate the ChatGPT API into its internal portal site. <\/p>\n\n\n\n

Related Article: Shin Megami Tensei artist Kazuma Kaneko says teaching AI to draw like him was more time-consuming than making art from scratch<\/strong><\/a> <\/p>\n\n\n\n

Level-5 CEO says games are now being made 80-90% by AI, making \u201caesthetic sense\u201d a must for developers<\/strong><\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"

Colopl, developer of White Cat Project and Tsukuyomi: The Divine Hunter, says 80% of its staff uses generative AI.<\/p>\n","protected":false},"author":55,"featured_media":48878,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[67,17],"class_list":["post-48871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ai","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"\nJapanese game developer says 80% of staff uses generative AI in their work\u00a0 - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Colopl, developer of White Cat Project and Tsukuyomi: The Divine Hunter, says 80% of its staff uses generative AI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/japanese-game-developer-says-80-of-staff-uses-generative-ai-in-their-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Japanese game developer says 80% of staff uses generative AI in their work\u00a0 - 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