{"id":47513,"date":"2025-04-28T19:04:11","date_gmt":"2025-04-28T10:04:11","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=47513"},"modified":"2025-04-28T19:51:48","modified_gmt":"2025-04-28T10:51:48","slug":"clair-obscur-expedition-33s-title-is-making-japanese-gamers-scratch-their-heads-something-33-becoming-its-new-nickname","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/clair-obscur-expedition-33s-title-is-making-japanese-gamers-scratch-their-heads-something-33-becoming-its-new-nickname\/","title":{"rendered":"Clair Obscur: Expedition 33\u2019s title is making Japanese gamers scratch their heads, \u201cSomething 33\u201d becoming its new nickname"},"content":{"rendered":"\n<p>Sandfall Interactive\u2019s <strong>Clair Obscur: Expedition 33<\/strong> was published on April 24 courtesy of Kepler Interactive, and is already being met with success \u2013 selling half a million units on its first day and over a million units in three days. While the game\u2019s popularity is rising in Japan too, it seems like many Japanese gamers are struggling with pronouncing and understanding the meaning of the title, which has led to them settling for \u201cSomething 33.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Clair Obscur: Expedition 33 - Official Launch Trailer\" width=\"1160\" height=\"653\" src=\"https:\/\/www.youtube.com\/embed\/wWGIakhqr5g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>While the pronunciation of the English \u201cExpedition\u201d might be familiar to most Japanese gamers, it\u2019s a bit different with \u201cClair Obscur.\u201d The term, coming from French, refers to the usage of strong light and dark contrasts in art, and it may not be that simple to pronounce if you\u2019re not familiar with French, or European languages at least. Not knowing the pronunciation made it even more difficult for the Japanese players to give the title a shorter nickname \u2013 abbreviating titles in the Japanese language is very common, especially if a certain title is long\/difficult to pronounce. To give an example, the manga known as KonoSuba is actually an abbreviation of its full title Kono Subarashii Sekai ni Shukufuku wo. This is probably why Japanese gamers have decided to focus on the part of the title which is the most familiar to them \u2013 the number 33.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u306a\u3093\u3068\u304b33\u3081\u3061\u3083\u9762\u767d\u3044\u3093\u3060\u3051\u3069\u3001\u8ff7\u5b50\u306b\u306a\u308a\u3059\u304e\u308b<br><br>\u79fb\u52d5\u6642UI\u306a\u3057\u306f\u7f8e\u3057\u3044\u3057\u3001\u30c0\u30af\u30bd\u7684\u306a\u5730\u56f3\u306a\u3057\u3092\u826f\u3057\u3068\u3059\u308b\u306e\u306f\u308f\u304b\u308b<br>\u3067\u3082\u6226\u95d8\u753b\u9762\u5207\u308a\u66ff\u3048\u3067\u9014\u5207\u308c\u308b\u306e\u306b\u5730\u56f3\u3082\u30ca\u30d3\u3082\u5168\u304f\u30ca\u30b7\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u65b9\u5411\u611f\u899a\u3092\u4fe1\u3058\u3059\u304e\u3066\u308b <a href=\"https:\/\/t.co\/20yGF8jCgE\">pic.twitter.com\/20yGF8jCgE<\/a><\/p>&mdash; \u3084\u308f\u3089\u304e\ud83d\udc7e (@xxqurage) <a href=\"https:\/\/twitter.com\/xxqurage\/status\/1916746913015382127?ref_src=twsrc%5Etfw\">April 28, 2025<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>If you ever find yourself in Japan craving ice cream and ask a passer-by to point you to the nearest Baskin-Robbins, they may look at you weirdly at first, but they\u2019ll let you know that the nearest \u201c31\u201d is just around the corner.&nbsp; Following the same logic, just like everybody in Japan knows Baskin-Robbins by its nickname, 31, Clair Obscur: Expedition 33 is starting to gain recognition by the nickname 33, or as some gamers who have completely given up on trying to pronounce the title call it \u2013 \u201cSomething 33.\u201d&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u306a\u3093\u3068\u304b33\u8cb7\u3063\u3061\u3083\u3063\u305f\uff01 <a href=\"https:\/\/t.co\/y87F8c6po8\">pic.twitter.com\/y87F8c6po8<\/a><\/p>&mdash; \u3084\u308f\u3089\u304e\ud83d\udc7e (@xxqurage) <a href=\"https:\/\/twitter.com\/xxqurage\/status\/1916509247002779896?ref_src=twsrc%5Etfw\">April 27, 2025<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><figcaption class=\"wp-element-caption\">Translation: <em>I bought Something 33\uff01<\/em><\/figcaption><\/figure>\n\n\n\n<p>The number 33 itself is very important for the in-game universe. Each year, the entity known as The Paintress writes a number, erasing all humans whose age is greater than the number. The story begins on the year the number 33 is written, which is when the protagonists of Expedition 33 would set out on a journey to stop The Paintress and save humanity from extinction. <a href=\"https:\/\/automaton-media.com\/articles\/newsjp\/rpg-clair-obscur-expedition-33-20250428-336827\/\" target=\"_blank\" rel=\"noreferrer noopener\">Automaton Japan suggests<\/a> that, if Clair Obscur is too difficult to pronounce, simply calling it Expedition 33 would be a good idea. That is, if the nickname \u201cSomething 33\u201d doesn\u2019t become set in stone by the growing Japanese fan community.<\/p>\n\n\n\n<p>Clair Obscur: Expedition 33 is currently available for PC (<a href=\"https:\/\/store.steampowered.com\/app\/1903340\/Clair_Obscur_Expedition_33\/\" target=\"_blank\" rel=\"noreferrer noopener\">Steam<\/a>, <a href=\"https:\/\/store.epicgames.com\/en-US\/p\/expedition-33-b3240d\" target=\"_blank\" rel=\"noreferrer noopener\">Epic<\/a>), PS5 and Xbox.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Japanese gamers are finding it too difficult to understand and pronounce the title of Clair Obscur: Expedition 33, calling it &#8220;Something 33.&#8221; <\/p>\n","protected":false},"author":79,"featured_media":47517,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[62,3],"tags":[18,17],"class_list":["post-47513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-indie-games","category-news","tag-global-news","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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