{"id":46191,"date":"2025-03-27T18:35:21","date_gmt":"2025-03-27T09:35:21","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=46191"},"modified":"2025-03-27T18:35:23","modified_gmt":"2025-03-27T09:35:23","slug":"game-creators-cant-compete-with-what-doctors-do-but-they-have-the-potential-to-buff-peoples-lives-super-smash-bros-creator-masahiro-sakurai-says","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/game-creators-cant-compete-with-what-doctors-do-but-they-have-the-potential-to-buff-peoples-lives-super-smash-bros-creator-masahiro-sakurai-says\/","title":{"rendered":"Game creators can\u2019t compete with what doctors do, but they have the potential to \u201cbuff peoples\u2019 lives,” Super Smash. Bros creator Masahiro Sakurai says\u00a0"},"content":{"rendered":"\n

Sora president and Super Smash Bros. creator Masahiro Sakurai appeared at the 30th<\/sup> AMD Awards<\/strong> ceremony held in Tokyo, Japan on March 25. He received a Lifetime Achievement Award in recognition of his \u201coutstanding contributions to Japan\u2019s digital content industry,\u201d which includes both his work as a game designer and as a YouTube content creator.\u00a0<\/p>\n\n\n\n

Taking the stage during the ceremony, Sakurai briefly talked about his career as a game creator so far, while also making some interesting comments about why he started his \u201cMasahiro Sakurai on Creating Games\u201d YouTube channel (as reported by Oricon News<\/a>). <\/p>\n\n\n\n

\"\"
Masahiro Sakurai at the 30th AMD Awards (Image belongs to Oricon News<\/a>)<\/figcaption><\/figure>\n\n\n\n

\u201cI did something extremely irrational on my channel \u2013 I disseminated all of my knowledge as a game director to the whole world for free. Why did I do that?\u201d\u00a0Answering his own question, Sakurai comments, \u201cI feel like I\u2019m losing to a lot of professions out there. While I am<\/em> making my own contributions, I can\u2019t even hope to compete with what doctors do, for instance.\u201d\u00a0<\/p>\n\n\n\n

He lists other vital professions such as work related to infrastructure and production before commenting, \u201cIn the end, without peace and health, people cannot enjoy digital entertainment \u2013 this is something I\u2019m conscious of.\u201d <\/p>\n\n\n\n

On the other hand, Sakurai notes, \u201cThe digital media we create has the potential to \u201cbuff\u201d peoples\u2019 lives, making it an extremely rewarding profession.\u201d Sakurai goes on to explain that the reason he decided to share so much of his knowledge for free is that he wanted to encourage others to \u201cdo their best\u201d at this gratifying \u201cprofession of buffing people\u2019s lives\u201d through games. <\/p>\n\n\n\n

\"Thumbnails<\/figure>\n\n\n\n

Sakurai first launched his channel dedicated to teaching game development know-how in 2022. The channel counts 256 videos worth of lessons, all planned and scripted by Sakurai personally during his free time between game development projects. He has previously revealed that creating content for the channel cost him approximately $630,000 USD<\/a>. Moreover, he has made zero profit in return, given that the account is not monetized<\/a>. Sakurai has referred to the time and money spent on the channel as an \u201cinvestment towards the brighter future of games,\u201d but his recent comments add yet a new dimension to the endeavor. <\/p>\n\n\n\n

Related Articles: Super Smash Bros. creator Masahiro Sakurai encourages Japanese developers to pursue the kind of games Japanese people love instead of adapting\u00a0<\/a><\/p>\n\n\n\n

Should developers be making the games they want or the games the industry needs? Masahiro Sakurai shares his insight<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Super Smash Bros. series creator Masahiro Sakurai talks about why he made the “irrational” decision to share all his knowledge for free.<\/p>\n","protected":false},"author":55,"featured_media":38818,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[64,3],"tags":[17],"class_list":["post-46191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-game-development","category-news","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"\nGame creators can\u2019t compete with what doctors do, but they have the potential to \u201cbuff peoples\u2019 lives," Super Smash. Bros creator Masahiro Sakurai says\u00a0 - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Super Smash Bros. series creator Masahiro Sakurai talks about why he made the "irrational" decision to share all his knowledge for free.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/game-creators-cant-compete-with-what-doctors-do-but-they-have-the-potential-to-buff-peoples-lives-super-smash-bros-creator-masahiro-sakurai-says\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Game creators can\u2019t compete with what doctors do, but they have the potential to \u201cbuff peoples\u2019 lives," Super Smash. 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