{"id":43351,"date":"2025-01-29T12:19:28","date_gmt":"2025-01-29T03:19:28","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=43351"},"modified":"2025-01-29T12:19:30","modified_gmt":"2025-01-29T03:19:30","slug":"sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/","title":{"rendered":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0"},"content":{"rendered":"\n<p>Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers. Appropriately called <strong>Braintal<\/strong>, the platform and its concept feel like a breath of fresh air amidst the ongoing \u201cAI brainstorming\u201d hype train.&nbsp;<\/p>\n\n\n\n<p>Through <a href=\"https:\/\/segaxd.co.jp\/business\/service\/braintal\/index.html\" target=\"_blank\" rel=\"noreferrer noopener\">Braintal<\/a>, entities like companies and local governments can request game developers\u2019 support in coming up with ideas, drafting proposals and working out the details needed to get a game development project started. The service is not available to individuals, and is being marketed towards corporations that want to create a game (presumably for marketing or other PR purposes) but do not possess human resources for game planning. The idea is to provide a way for companies to enlist game developers\u2019 expertise only when they need it.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"675\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/sega-xd-braintal-20250128-326678-header.webp\" alt=\"Braintal platform logo\" class=\"wp-image-43355\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/sega-xd-braintal-20250128-326678-header.webp 1280w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/sega-xd-braintal-20250128-326678-header-380x200.webp 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/sega-xd-braintal-20250128-326678-header-768x405.webp 768w\" \/><\/figure>\n\n\n\n<p>The platform offers three plans at different price points \u2013 an idea plan, which involves support in brainstorming and coming up with ideas, a proposal plan, which involves the creation of a project, and a detailed plan, in which the client receives detailed materials for the game project.&nbsp;<\/p>\n\n\n\n<p>Braintal\u2019s roster of \u201crentable\u201d game planners includes several experienced developers with track records in app development, board game production and Sega game development.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers. <\/p>\n","protected":false},"author":55,"featured_media":43354,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[17],"class_list":["post-43351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0 - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0 - AUTOMATON WEST\" \/>\n<meta property=\"og:description\" content=\"Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/\" \/>\n<meta property=\"og:site_name\" content=\"AUTOMATON WEST\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-29T03:19:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-29T03:19:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1196\" \/>\n\t<meta property=\"og:image:height\" content=\"623\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amber V\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AUTOMATON_ENG\" \/>\n<meta name=\"twitter:site\" content=\"@AUTOMATON_ENG\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amber V\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0 - AUTOMATON WEST","description":"Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/","og_locale":"en_US","og_type":"article","og_title":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0 - AUTOMATON WEST","og_description":"Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers.","og_url":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/","og_site_name":"AUTOMATON WEST","article_published_time":"2025-01-29T03:19:28+00:00","article_modified_time":"2025-01-29T03:19:30+00:00","og_image":[{"width":1196,"height":623,"url":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg","type":"image\/jpeg"}],"author":"Amber V","twitter_card":"summary_large_image","twitter_creator":"@AUTOMATON_ENG","twitter_site":"@AUTOMATON_ENG","twitter_misc":{"Written by":"Amber V","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#article","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/"},"author":{"name":"Amber V","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/person\/fdc6517a00e35b6917ffdb02e8b574d9"},"headline":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0","datePublished":"2025-01-29T03:19:28+00:00","dateModified":"2025-01-29T03:19:30+00:00","mainEntityOfPage":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/"},"wordCount":224,"commentCount":1,"publisher":{"@id":"https:\/\/automaton-media.com\/en\/#organization"},"image":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#primaryimage"},"thumbnailUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg","keywords":["News (Japan-related)"],"articleSection":["News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/","url":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/","name":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0 - AUTOMATON WEST","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#primaryimage"},"image":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#primaryimage"},"thumbnailUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg","datePublished":"2025-01-29T03:19:28+00:00","dateModified":"2025-01-29T03:19:30+00:00","description":"Sega XD, Sega\u2019s gamification subsidiary, has launched a peculiar new service that lets you \u201crent the brains\u201d of professional game designers.","breadcrumb":{"@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#primaryimage","url":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg","contentUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2025\/01\/20250129-43351-header.jpg","width":1196,"height":623,"caption":"Sega XD company logo"},{"@type":"BreadcrumbList","@id":"https:\/\/automaton-media.com\/en\/news\/sega-xd-launches-brain-rental-service-letting-companies-rent-its-game-developers-to-brainstorm-ideas-and-write-up-projects\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u30db\u30fc\u30e0","item":"https:\/\/automaton-media.com\/en\/"},{"@type":"ListItem","position":2,"name":"Sega XD launches \u201cbrain rental\u201d service, letting companies rent its game developers to brainstorm ideas and write up projects\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/automaton-media.com\/en\/#website","url":"https:\/\/automaton-media.com\/en\/","name":"AUTOMATON WEST","description":"AUTOMATON is a website that covers the Japanese gaming world. We bring you the news on video games from Osaka and Tokyo.","publisher":{"@id":"https:\/\/automaton-media.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/automaton-media.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/automaton-media.com\/en\/#organization","name":"\u682a\u5f0f\u4f1a\u793e\u30a2\u30af\u30c6\u30a3\u30d6\u30b2\u30fc\u30df\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2","url":"https:\/\/automaton-media.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2021\/04\/activegamingmedia_logo.png","contentUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2021\/04\/activegamingmedia_logo.png","width":374,"height":190,"caption":"\u682a\u5f0f\u4f1a\u793e\u30a2\u30af\u30c6\u30a3\u30d6\u30b2\u30fc\u30df\u30f3\u30b0\u30e1\u30c7\u30a3\u30a2"},"image":{"@id":"https:\/\/automaton-media.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/AUTOMATON_ENG","https:\/\/www.youtube.com\/channel\/UCabvYnvuUUbbGUrxkaFRgSA"]},{"@type":"Person","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/person\/fdc6517a00e35b6917ffdb02e8b574d9","name":"Amber V","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/12252024-100x100.jpg","url":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/12252024-100x100.jpg","contentUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/12252024-100x100.jpg","caption":"Amber V"},"description":"Editor-in-Chief since October 2023. She grew up playing Duke Nukem and Wolfenstein with her dad, and is now enamored with obscure Japanese video games and internet culture. Currently devoted to growing Automaton West to the size of its Japanese sister-site, while making sure to keep news concise and developer stories deep and stimulating.","url":"https:\/\/automaton-media.com\/en\/author\/amber-vjestica\/"}]}},"_links":{"self":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/43351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/comments?post=43351"}],"version-history":[{"count":4,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/43351\/revisions"}],"predecessor-version":[{"id":43357,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/43351\/revisions\/43357"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/media\/43354"}],"wp:attachment":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/media?parent=43351"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/categories?post=43351"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/tags?post=43351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}