{"id":33683,"date":"2024-07-09T15:16:32","date_gmt":"2024-07-09T06:16:32","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=33683"},"modified":"2024-07-09T15:46:51","modified_gmt":"2024-07-09T06:46:51","slug":"snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/","title":{"rendered":"Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players&#8217; needs\u201d\u00a0"},"content":{"rendered":"\n<p>Amazing Seasun Game\u2019s shooter gacha RPG<strong> Snowbreak: Containment Zone <\/strong>has gone through ups and downs since its global release last Winter. But in May 2024, the title\u2019s concurrent player count suddenly rose almost three-fold compared to initial post-release figures (<a href=\"https:\/\/steamdb.info\/app\/2668080\/charts\/#6m\" target=\"_blank\" rel=\"noreferrer noopener\">SteamDB<\/a>). We asked the producer of Snowbreak\u2019s Japanese division how the game\u2019s recent momentum looks from the developers\u2019 side and what led to the sudden spike.\u00a0<\/p>\n\n\n\n<p>This article summarizes excerpts from the <a href=\"https:\/\/automaton-media.com\/articles\/interviewsjp\/20240708-300903\/\" target=\"_blank\" rel=\"noreferrer noopener\">full interview<\/a> conducted by our Japanese sister-site.&nbsp;<\/p>\n\n\n\n<p>Commenting on the game\u2019s recent performance, the producer notes that Snowbreak&#8217;s recent rise in popularity is significant and well reflected in the numbers \u2013 with sales increasing and daily active users rising by over 50% on average. According to the producer, the biggest contributing factor to this was the management and development teams\u2019 efforts to steer the game in the direction of fanservice, i.e., to give players what they want.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1205\" height=\"675\" sizes=\"auto, (max-width: 1205px) 100vw, 1205px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-003.jpg\" alt=\"Snowbreak: Containment Zone\" class=\"wp-image-33688\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-003.jpg 1205w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-003-380x213.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-003-768x430.jpg 768w\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-004.jpg\" alt=\"Snowbreak: Containment Zone\" class=\"wp-image-33689\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-004.jpg 1200w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-004-380x214.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-004-768x432.jpg 768w\" \/><\/figure>\n\n\n\n<p>For context, Snowbreak: Containment Zone recently updated its age rating to M\/PEGI 16 and has been actively releasing sexy and revealing character skins. The developers have also been regularly implementing new character voice lines and intimate interactions.&nbsp;<\/p>\n\n\n\n<p>Getting Snowbreak back up on its feet was not a simple feat though, as the producer recounts, \u201cThe management team never cut corners in surveying user needs, improving the localization and maintaining the community. No matter how tough the situation got, the development team did not give up on Snowbreak, and based on player feedback, they improved the main story, character designs, game modes, and various features across the board to the best of their ability. Their persistence was an extremely important factor.\u201d&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" src=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-002.jpg\" alt=\"Snowbreak: Containment Zone\" class=\"wp-image-33690\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-002.jpg 1200w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-002-380x214.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-002-768x432.jpg 768w\" \/><\/figure>\n\n\n\n<p>According to the producer, Snowbreak will continue pursuing fanservice, which means players can expect more attractive skins and new interactions in future updates. Addressing the controversy surrounding Snowbreak\u2019s change of direction, he comments, \u201cWe have received criticism of the game and its new approach from certain people who are not Snowbreak players. But rest assured, we know very well who we should provide our services to.\u201d &nbsp;<\/p>\n\n\n\n<p>In addition, the game\u2019s creators will be exploring new possibilities for combat and multiplayer. &nbsp;<\/p>\n\n\n\n<p>Snowbreak: Containment Zone is available for the PC (<a href=\"https:\/\/store.steampowered.com\/app\/2668080\/Snowbreak_Containment_Zone\/\" target=\"_blank\" rel=\"noreferrer noopener\">Steam<\/a>, Epic Store), iOS and Android.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Snowbreak: Containment Zone&#8217;s producer talks about the game&#8217;s recent spike i popularity and how it ties in with recent fanservice updates.<\/p>\n","protected":false},"author":55,"featured_media":33687,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[18],"class_list":["post-33683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-global-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players&#039; needs\u201d\u00a0 - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Snowbreak: Containment Zone&#039;s producer talks about the game&#039;s recent spike i popularity and how it ties in with recent fanservice updates.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players&#039; needs\u201d\u00a0 - AUTOMATON WEST\" \/>\n<meta property=\"og:description\" content=\"Snowbreak: Containment Zone&#039;s producer talks about the game&#039;s recent spike i popularity and how it ties in with recent fanservice updates.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/\" \/>\n<meta property=\"og:site_name\" content=\"AUTOMATON WEST\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-09T06:16:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-09T06:46:51+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-header.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amber V\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AUTOMATON_ENG\" \/>\n<meta name=\"twitter:site\" content=\"@AUTOMATON_ENG\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amber V\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players' needs\u201d\u00a0 - AUTOMATON WEST","description":"Snowbreak: Containment Zone's producer talks about the game's recent spike i popularity and how it ties in with recent fanservice updates.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/","og_locale":"en_US","og_type":"article","og_title":"Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players' needs\u201d\u00a0 - AUTOMATON WEST","og_description":"Snowbreak: Containment Zone's producer talks about the game's recent spike i popularity and how it ties in with recent fanservice updates.","og_url":"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/","og_site_name":"AUTOMATON WEST","article_published_time":"2024-07-09T06:16:32+00:00","article_modified_time":"2024-07-09T06:46:51+00:00","og_image":[{"width":1200,"height":675,"url":"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/07\/20240708-300903-header.jpg","type":"image\/jpeg"}],"author":"Amber V","twitter_card":"summary_large_image","twitter_creator":"@AUTOMATON_ENG","twitter_site":"@AUTOMATON_ENG","twitter_misc":{"Written by":"Amber V","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/#article","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/news\/snowbreak-containment-zones-dev-says-sexy-updates-will-continue-despite-criticism\/"},"author":{"name":"Amber V","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/person\/fdc6517a00e35b6917ffdb02e8b574d9"},"headline":"Snowbreak: Containment Zone\u2019s dev says sexy updates will continue despite criticism: \u201cWe know our players&#8217; 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She grew up playing Duke Nukem and Wolfenstein with her dad, and is now enamored with obscure Japanese video games and internet culture. Currently devoted to growing Automaton West to the size of its Japanese sister-site, while making sure to keep news concise and developer stories deep and stimulating.","url":"https:\/\/automaton-media.com\/en\/author\/amber-vjestica\/"}]}},"_links":{"self":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/33683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/comments?post=33683"}],"version-history":[{"count":6,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/33683\/revisions"}],"predecessor-version":[{"id":33697,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/posts\/33683\/revisions\/33697"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/media\/33687"}],"wp:attachment":[{"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/media?parent=33683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/categories?post=33683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/automaton-media.com\/en\/wp-json\/wp\/v2\/tags?post=33683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}