{"id":31836,"date":"2024-06-03T19:00:02","date_gmt":"2024-06-03T10:00:02","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=31836"},"modified":"2024-06-03T19:08:55","modified_gmt":"2024-06-03T10:08:55","slug":"pokemon-go-popularity-causes-japanese-city-hotel-rates-to-soar-sendai","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/pokemon-go-popularity-causes-japanese-city-hotel-rates-to-soar-sendai\/","title":{"rendered":"Pok\u00e9mon Go popularity causes Japanese city\u2019s hotel rates to soar\u00a0\u00a0"},"content":{"rendered":"\n<p>Pok\u00e9mon Go\u2019s enduring popularity caused hotel rates to spike last week in Sendai. The first leg of <strong>Pok\u00e9mon Go Fest 2024<\/strong> kicked off in the Japanese city from May 30 to June 2, attracting players of all ages from throughout Japan and overseas.\u00a0\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"601\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" src=\"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header.jpeg\" alt=\"Pokemon Go Fest 2024 Sendai\" class=\"wp-image-31848\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header.jpeg 900w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header-380x254.jpeg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header-768x513.jpeg 768w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header-700x466.jpeg 700w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-header-600x401.jpeg 600w\" \/><figcaption class=\"wp-element-caption\"><em>A quieter moment during Pok\u00e9mon Go Fest in Nanakita Park, Sendai (Image Credit: <a href=\"https:\/\/gofest.pokemongolive.com\/sendai?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">Pok\u00e9mon Go Fest 2024<\/a>)<\/em><\/figcaption><\/figure>\n\n\n\n<p>Pok\u00e9mon Go Fest was first held in Chicago back in 2017. It is a special event which enables players of the popular smartphone game Pok\u00e9mon Go to capture event-exclusive Pok\u00e9mon, take part in special quests that involve exploring real-life locations and to meet up with other players. Located to the north of Tokyo in Japan\u2019s rural Miyagi prefecture, Sendai was chosen as the only location in Japan for this year\u2019s Pok\u00e9mon Fest. <a href=\"https:\/\/kahoku.news\/articles\/20240530khn000022.html\" target=\"_blank\" rel=\"noreferrer noopener\">News broadcasts<\/a> and social media posts showed usually quiet stations and streets in Sendai packed with enthusiastic Pok\u00e9mon Go fans.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">GO\u30d5\u30a7\u30b9\u6700\u7d42\u65e5\u306e\u4ed9\u53f0\u99c5\u524d<a href=\"https:\/\/twitter.com\/hashtag\/%E3%83%9D%E3%82%B1%E3%83%A2%E3%83%B3GO?src=hash&amp;ref_src=twsrc%5Etfw\">#\u30dd\u30b1\u30e2\u30f3GO<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/GO%E3%83%95%E3%82%A7%E3%82%B9%E4%BB%99%E5%8F%B0?src=hash&amp;ref_src=twsrc%5Etfw\">#GO\u30d5\u30a7\u30b9\u4ed9\u53f0<\/a> <a href=\"https:\/\/t.co\/PKwG1Egw4a\">pic.twitter.com\/PKwG1Egw4a<\/a><\/p>&mdash; RYUKYUAIR (@ryukyu_air) <a href=\"https:\/\/twitter.com\/ryukyu_air\/status\/1797079067516375399?ref_src=twsrc%5Etfw\">June 2, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>As reported by <a href=\"https:\/\/www.fnn.jp\/articles\/-\/707132\" target=\"_blank\" rel=\"noreferrer noopener\">Fuji News Network<\/a>, Pok\u00e9mon Go Fest 2024 was so popular that the majority of the city\u2019s hotel rooms were full. Room rates spiked, with some regular hotels charging around 10 times the usual price, or upwards of 80,000 yen ($500 USD) per night.&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p>The event centered around the large green space of Nanakita Park and offered attendees the chance to capture Necrozma. By taking on a Special Research quest, players could use Fusion to obtain either Dusk Mane Necrozma or Dawn Wings Necrozma. The event also encouraged participants to explore the city and check out local specialties as well as Pok\u00e9mon-themed dishes. Some participants were even catching Pok\u00e9mon on multiple phones at the same time.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"675\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" src=\"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-001.jpeg\" alt=\"\" class=\"wp-image-31849\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-001.jpeg 900w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-001-380x285.jpeg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-001-768x576.jpeg 768w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2024\/06\/20240603-31836-001-600x450.jpeg 600w\" \/><figcaption class=\"wp-element-caption\"><em>&#8220;Lapras riding the waves&#8221; curry (Image credit: <a href=\"https:\/\/twitter.com\/MARSmars3337\/status\/1792489961482326371\/photo\/1\" target=\"_blank\" rel=\"noreferrer noopener\">Marsmars3337 on X<\/a>)<\/em><\/figcaption><\/figure>\n\n\n\n<p>The gathering of Pok\u00e9mon Go players from all over the globe also gave Pok\u00e9mon collectors the opportunity to interact with one another in person and exchange rare Pok\u00e9mon that can only be found in certain parts of the world. Overall, the event seems to have greatly benefitted both Pok\u00e9mon fans and the economy of Sendai, which was one of the places impacted by the 2011 Tohoku earthquake and tsunami.&nbsp;<\/p>\n\n\n\n<p>Pok\u00e9mon Go Fest 2024 will also be held in Madrid (June 14-16) and New York City (July 5-7). More information can be found <a href=\"https:\/\/gofest.pokemongolive.com\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pok\u00e9mon Go fans from all over Japan and the world flocked to Sendai for Pok\u00e9mon Go Fest 2024 last week, and the chance to snag rare Pok\u00e9mon.<\/p>\n","protected":false},"author":61,"featured_media":31853,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[17,70],"class_list":["post-31836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-japan-related-news","tag-pokemon-series"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pok\u00e9mon Go popularity causes Japanese city\u2019s hotel rates to soar\u00a0\u00a0 - 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