{"id":21134,"date":"2023-08-28T13:55:49","date_gmt":"2023-08-28T04:55:49","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=21134"},"modified":"2023-08-28T13:55:50","modified_gmt":"2023-08-28T04:55:50","slug":"20230828-21134","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/20230828-21134\/","title":{"rendered":"Are people in Japan buying eggs based on how attractive they find their manufacturers? The answer is \u201cyes\u201d for many"},"content":{"rendered":"\n<p>Recently, a post by a person claiming they choose which eggs to buy based on how handsome they think the manufacturers\u2019 faces are has gathered an unexpected amount of attention on X (formerly Twitter) in Japan. Users discuss the strange phenomenon of egg manufacturers using photos of good-looking employees to attract customers and if the trend is morally sound.<\/p>\n\n\n\n<p>On August 21, a user posted about their unique method of purchasing eggs. The user claimed that a specific carton of eggs caught their eye because of the man on its label. In Japan, it\u2019s not uncommon for some produce to include photos of their manufacturing staff printed on the packaging. The post got a lot of users in the spirit of talking about their favorite egg manufacturers.<br><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u3053\u308c\u306f\u3001\u308f\u305f\u3057\u304c\u3044\u3064\u3082\u300c\u4f5c\u308a\u624b\u306e\u9854\u304c\u304b\u3063\u3053\u3044\u3044\u300d\u3068\u3044\u3046\u7406\u7531\u3067\u8cfc\u5165\u3057\u3066\u3044\u308b\u305f\u307e\u3054 <a href=\"https:\/\/t.co\/sKg8EV6uH2\">pic.twitter.com\/sKg8EV6uH2<\/a><\/p>&mdash; \u30ae\u30e5\u30c3\u3068\u63c9\u3093\u3067\u30d5\u30e9\u30a4 (@G__M__F) <a href=\"https:\/\/twitter.com\/G__M__F\/status\/1693622576344383555?ref_src=twsrc%5Etfw\">August 21, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><figcaption class=\"wp-element-caption\"><font size=\"2\"><strong>Post Translation:<\/strong> \u201cThese are the eggs I always buy because the manufacturer is so handsome&#8221;<\/font><\/figcaption><\/figure>\n\n\n\n<p>In reaction to the OP\u2019s post, there were a number of users who admitted to playing favorites with their choice of eggs based on the faces of their producers, with the particular \u201cegg representative\u201d featured in the post above almost having a small fandom. One user <a href=\"https:\/\/twitter.com\/Yiuitaka\/status\/1693806557988044920\" target=\"_blank\" rel=\"noreferrer noopener\">commented<\/a> \u201cI totally understand\u2026 When I lived in my previous house I used to buy \u201cYukihira Eggs\u201d which had Mr. Nakamura on them\u2026\u2026 I saw him and thought, let\u2019s buy this face\u2026!!!\u201d<\/p>\n\n\n\n<p> Some users had seemingly developed somewhat of a parasocial relationship with the staff member. Another Nakamura fan <a href=\"https:\/\/twitter.com\/shrimp_chan\/status\/1694275287092240787\" target=\"_blank\" rel=\"noreferrer noopener\">confessed<\/a> \u201cI often buy this person&#8217;s eggs, and I feel a sense of closeness with him in many ways. This is really trending lol.\u201d There were also users who wondered how the desire to buy the eggs could be increased further. One user <a href=\"https:\/\/twitter.com\/DayTraderMamoru\/status\/1693854878932820007\" target=\"_blank\" rel=\"noreferrer noopener\">suggested<\/a> \u201cThis packaging is good and all, but It would be funnier if the photo on the package showed an uncle-age man in a white tuxedo holding a rose.\u201d Many users shared photos of their own favorite egg manufacturers and talked about which eggs featured the best faces. There were also numerous posts mentioning the joys of having eggs one can fan over.<br><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u63a8\u305b\u308b\u305f\u307e\u3054\u3063\u3066\u826f\u3044\u3067\u3059\u306d<\/p>&mdash; OL\u3055\u3093 (@casandayo) <a href=\"https:\/\/twitter.com\/casandayo\/status\/1693854654575337693?ref_src=twsrc%5Etfw\">August 22, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><figcaption class=\"wp-element-caption\"><font size=\"2\"><strong>Post Translation:<\/strong> Eggs that you can stan are good.<\/font><\/figcaption><\/figure>\n\n\n\n<p>Some users thought that since it was actually the chickens who laid the eggs, the birds should be the ones to grace the packaging. One user <a href=\"https:\/\/twitter.com\/mfs03jxsdf\/status\/1693778112671343006\" target=\"_blank\" rel=\"noreferrer noopener\">joked<\/a> \u201cIf you\u2019re talking about \u201cbeing able to see the face of the maker of the eggs\u201d then shouldn\u2019t we be using pictures of the chickens who lay the eggs\u2026 Just a thought.\u201d However, it seems as though some manufacturers have already caught on to this technique as well.<br><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"ja\" dir=\"ltr\">\u306a\u30fc\u306b\u304c\u4f5c\u308a\u624b\u306e\u9854\u304c\u898b\u3048\u308b\u5375\u3058\u3083 <a href=\"https:\/\/t.co\/Aeb8fXBNNa\">pic.twitter.com\/Aeb8fXBNNa<\/a><\/p>&mdash; \u308c\u3044\u307b (@rain_host) <a href=\"https:\/\/twitter.com\/rain_host\/status\/1694262775030386924?ref_src=twsrc%5Etfw\">August 23, 2023<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><figcaption class=\"wp-element-caption\"><font size=\"2\"><strong>Post translation:<\/strong> Here\u2019s the face of a real egg maker.<\/font><\/figcaption><\/figure>\n\n\n\n<p>Although many users found the trending phenomenon to be funny, there were also a number of individuals who expressed concern about the use of employee photos. One user <a href=\"https:\/\/twitter.com\/hi_shochang\/status\/1694183364193112535\" target=\"_blank\" rel=\"noreferrer noopener\">shared<\/a> &#8220;When I had a contract with my last supermarket, it was mandatory to have packaging where our faces could be seen. I seriously hated it\u2026 It&#8217;s fine if faces aren&#8217;t shown on vegetables. Good luck, egg sellers.&#8221; The subject of cost effectiveness also troubled users. One user <a href=\"https:\/\/twitter.com\/duhbbbjknn\/status\/1694229578125046089\" target=\"_blank\" rel=\"noreferrer noopener\">stated<\/a> &#8220;I&#8217;m not interested in the face of the person who produced the eggs, save your printing budget and only print the expiration date on the shells and use plain packaging. I&#8217;d like you to make it as cheap as possible. Even if it&#8217;s only one yen cheaper. I guess I&#8217;m a nonconformist. I just want protection from cracking.&#8221; There were also users who didn&#8217;t care for the concept on a more basic level. One user plainly <a href=\"https:\/\/twitter.com\/vafxu2\/status\/1694242101326913759\" target=\"_blank\" rel=\"noreferrer noopener\">stated<\/a> &#8220;It&#8217;s gross.&#8221;<\/p>\n\n\n\n<p>Many users thought the inclusion of employees&#8217; faces on packaging was an interesting approach to selling produce, however it seems as though not everyone was on board with the trend. While some users were fans and thought the idea was a humorous part of buying groceries, others pondered the morality of having employees take pictures to sell eggs and questioned the marketing strategy&#8217;s efficacy. It appears that only with time and the purchasing power of consumers will the effectiveness of manufacturers\u2019 faces on packaging be known.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Some people in Japan are buying eggs based on the attractiveness of their manufacturers. Does a handsome face on the packaging of produce sell better than those without? <\/p>\n","protected":false},"author":57,"featured_media":21143,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3,65],"tags":[17],"class_list":["post-21134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-nongaming-news","tag-japan-related-news"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Are people in Japan buying eggs based on how attractive they find their manufacturers? The answer is \u201cyes\u201d for many - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Some people in Japan are buying eggs based on the attractiveness of their manufacturers. 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