{"id":16573,"date":"2022-11-07T19:14:39","date_gmt":"2022-11-07T10:14:39","guid":{"rendered":"https:\/\/automaton-media.com\/en\/?p=16573"},"modified":"2022-11-07T19:14:40","modified_gmt":"2022-11-07T10:14:40","slug":"20221107-16573","status":"publish","type":"post","link":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/","title":{"rendered":"Elden Ring\u2019s success boosts Kadokawa\u2019s gaming division profits by a staggering 1,116%"},"content":{"rendered":"\n<p><br><br>Kadokawa has released its financial results for the 2nd quarter ended September 30, 2022, and the growth experienced by the company\u2019s gaming division is particularly noteworthy. Due in large part to the massive success of <em>Elden Ring<\/em>, developed by Kadokawa subsidiary FromSoftware, the operating profit of the gaming division increased by 1116% over the same period in the previous financial year (<a href=\"https:\/\/ssl4.eir-parts.net\/doc\/9468\/ir_material_for_fiscal_ym7\/125314\/00.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Financial Results PDF, Page 5<\/a>).<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" src=\"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001.jpg\" alt=\"\" class=\"wp-image-16577\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001.jpg 1200w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-600x338.jpg 600w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-380x214.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-768x432.jpg 768w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-150x84.jpg 150w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-300x169.jpg 300w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-696x392.jpg 696w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-1068x601.jpg 1068w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-001-747x420.jpg 747w\" \/><\/figure>\n\n\n\n<p><br><em>Elden Ring<\/em> is the latest title developed by FromSoftware. Following its release in February, the game immediately became a massive hit. In fact, it was reported that worldwide sales had exceeded 16.6 million units as of the end of June (<a href=\"https:\/\/www.bandainamco.co.jp\/files\/ir\/financialstatements\/pdf\/20220805_Presentation1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Bandai Namco Financial Statement PDF in Japanese<\/a>).<\/p>\n\n\n\n<p>The success of the game contributed significantly to the rise in both sales and profits of Kadokawa\u2019s gaming division. According to the aforementioned financial results, net sales for the division totaled 17.1 billion yen (around $116 million) for Q2 2022, an approximate 255% increase over the same period last year. The division\u2019s operating profit totaled 7.6 billion yen (around $52 million), which, as mentioned before, was an astonishing 1,116% jump.<\/p>\n\n\n\n<p>The report states that the primary factor that drove the rapid growth in both categories was revenue related to overseas shipments of <em>Elden Ring<\/em>. It also mentions that the company\u2019s collaborative\/contracted development business and new titles from Spike Chunsoft, such as <em>AI: THE SOMNIUM FILES &#8211; nirvanA Initiative<\/em>, also contributed to net sales growth. Kadokawa will no doubt hope to build on its recent success going forward.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"719\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" src=\"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003.jpg\" alt=\"\" class=\"wp-image-16575\" srcset=\"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003.jpg 1280w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-600x337.jpg 600w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-380x213.jpg 380w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-768x431.jpg 768w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-150x84.jpg 150w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-300x169.jpg 300w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-696x391.jpg 696w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-1068x600.jpg 1068w, https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-003-748x420.jpg 748w\" \/><\/figure>\n\n\n\n<p><br><br><br><br><\/p>\n\n\n\n<p style=\"font-size:12px\"><em>Written by. Marco Farinaccia based on the <a href=\"https:\/\/automaton-media.com\/articles\/newsjp\/20221107-225707\/\" target=\"_blank\" rel=\"noreferrer noopener\">original Japanese article<\/a> (original article&#8217;s publication date: 2022-11-07 14:29 JST)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kadokawa has released its financial results for the 2nd quarter ended September 30, 2022. Due in large part to the massive success of Elden Ring, developed by Kadokawa subsidiary FromSoftware, the operating profit of the gaming division increased by 1116% over the same period in the previous financial year.<\/p>\n","protected":false},"author":30,"featured_media":16578,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[3],"tags":[56],"class_list":["post-16573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-elden-ring"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Elden Ring\u2019s success boosts Kadokawa\u2019s gaming division profits by a staggering 1,116% - AUTOMATON WEST<\/title>\n<meta name=\"description\" content=\"Kadokawa has released its financial results for the 2nd quarter ended September 30, 2022. 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Due in large part to the massive success of Elden Ring, developed by Kadokawa subsidiary FromSoftware, the operating profit of the gaming division increased by 1116% over the same period in the previous financial year.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/","og_locale":"en_US","og_type":"article","og_title":"Elden Ring\u2019s success boosts Kadokawa\u2019s gaming division profits by a staggering 1,116% - AUTOMATON WEST","og_description":"Kadokawa has released its financial results for the 2nd quarter ended September 30, 2022. Due in large part to the massive success of Elden Ring, developed by Kadokawa subsidiary FromSoftware, the operating profit of the gaming division increased by 1116% over the same period in the previous financial year.","og_url":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/","og_site_name":"AUTOMATON WEST","article_published_time":"2022-11-07T10:14:39+00:00","article_modified_time":"2022-11-07T10:14:40+00:00","og_image":[{"width":1200,"height":675,"url":"http:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-header.jpg","type":"image\/jpeg"}],"author":"Sayoko Narita","twitter_card":"summary_large_image","twitter_creator":"@AUTOMATON_ENG","twitter_site":"@AUTOMATON_ENG","twitter_misc":{"Written by":"Sayoko Narita","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/#article","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/"},"author":{"name":"Sayoko Narita","@id":"https:\/\/automaton-media.com\/en\/#\/schema\/person\/6ff2721c450e20970538373b7515eaf6"},"headline":"Elden Ring\u2019s success boosts Kadokawa\u2019s gaming division profits by a staggering 1,116%","datePublished":"2022-11-07T10:14:39+00:00","dateModified":"2022-11-07T10:14:40+00:00","mainEntityOfPage":{"@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/"},"wordCount":274,"publisher":{"@id":"https:\/\/automaton-media.com\/en\/#organization"},"image":{"@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/#primaryimage"},"thumbnailUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-header.jpg","keywords":["Elden Ring"],"articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/","url":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/","name":"Elden Ring\u2019s success boosts Kadokawa\u2019s gaming division profits by a staggering 1,116% - AUTOMATON WEST","isPartOf":{"@id":"https:\/\/automaton-media.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/#primaryimage"},"image":{"@id":"https:\/\/automaton-media.com\/en\/news\/20221107-16573\/#primaryimage"},"thumbnailUrl":"https:\/\/automaton-media.com\/en\/wp-content\/uploads\/2022\/11\/20221107-225707-header.jpg","datePublished":"2022-11-07T10:14:39+00:00","dateModified":"2022-11-07T10:14:40+00:00","description":"Kadokawa has released its financial results for the 2nd quarter ended September 30, 2022. 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