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	<title>Featured アーカイブ - AUTOMATON WEST</title>
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	<description>AUTOMATON is a website that covers the Japanese gaming world. We bring you the news on video games from Osaka and Tokyo.</description>
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	<title>Featured アーカイブ - AUTOMATON WEST</title>
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		<title>How CRI Middleware’s HCA codec aids the development of Final Fantasy and other Square Enix titles [PR]</title>
		<link>https://automaton-media.com/en/interviews/20220609-13173/</link>
		
		<dc:creator><![CDATA[Daiki Kamiyama]]></dc:creator>
		<pubDate>Wed, 08 Jun 2022 15:05:00 +0000</pubDate>
				<category><![CDATA[Interviews]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Final Fantasy]]></category>
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					<description><![CDATA[<img width="1600" height="900" src="https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" fetchpriority="high" srcset="https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header.jpg 1600w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-600x338.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-380x214.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-768x432.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-1536x864.jpg 1536w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-150x84.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-300x169.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-696x392.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-1068x601.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2022/06/20220420-199577-header-747x420.jpg 747w" sizes="(max-width: 1600px) 100vw, 1600px" />[Sponsored Content] From Final Fantasy to Dragon Quest, one of the technologies that has aided Square Enix in creating their game audio over the years is the HCA codec, audio technology that has been developed and maintained over the past 20 years by CRI Middleware. But how exactly does the HCA codec aid Square Enix in their sound development?]]></description>
		
		
		
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		<title>The “Switch” in Animal Crossing: New Horizons gets renamed “Light Switch” in English, but in Japan, a Switch is still a Switch</title>
		<link>https://automaton-media.com/en/news/202104-210/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 04:01:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News (Japan-related)]]></category>
		<category><![CDATA[Nintendo]]></category>
		<guid isPermaLink="false">https://automaton-media.com/en/?p=210</guid>

					<description><![CDATA[<img width="1280" height="720" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header.jpg 1280w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-600x338.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-380x214.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-768x432.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-150x84.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-300x169.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-696x392.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-1068x601.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-210-header-747x420.jpg 747w" sizes="(max-width: 1280px) 100vw, 1280px" />The “Switch” in Animal Crossing: New Horizons gets renamed “Light Switch” in English, but in Japan, a Switch is still a Switch.]]></description>
		
		
		
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		<title>Legend of Zelda: Breath of the Wild player successfully snipes an enemy from 1.4 kilometers away</title>
		<link>https://automaton-media.com/en/news/202104-196/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 03:43:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News (Japan-related)]]></category>
		<category><![CDATA[Nintendo]]></category>
		<category><![CDATA[Zelda]]></category>
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					<description><![CDATA[<img width="1237" height="693" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header.jpg 1237w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-600x336.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-380x213.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-768x430.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-150x84.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-300x168.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-696x390.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-1068x598.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-196-header-750x420.jpg 750w" sizes="(max-width: 1237px) 100vw, 1237px" />Legend of Zelda: Breath of the Wild player successfully snipes an enemy from 1.4 kilometers away.]]></description>
		
		
		
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		<title>Western box art for Persona 5 Strikers helps Ryuji save face</title>
		<link>https://automaton-media.com/en/news/202104-180/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 03:13:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
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					<description><![CDATA[<img width="1250" height="1050" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" loading="lazy" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1.jpg 1250w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-600x504.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-380x319.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-768x645.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-150x126.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-300x252.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-696x585.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-1068x897.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-180-header0-1-500x420.jpg 500w" sizes="auto, (max-width: 1250px) 100vw, 1250px" />Western box art for Persona 5 Strikers helps Ryuji save face.]]></description>
		
		
		
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		<title>Fire Emblem Heroes’ Gatekeeper wins first place, dominating the Choose Your Legend vote</title>
		<link>https://automaton-media.com/en/news/202104-169/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 02:34:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News (Global)]]></category>
		<category><![CDATA[Nintendo]]></category>
		<guid isPermaLink="false">https://automaton-media.com/en/?p=169</guid>

					<description><![CDATA[<img width="1265" height="818" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" loading="lazy" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header.jpg 1265w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-600x388.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-380x246.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-768x497.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-150x97.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-300x194.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-696x450.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-1068x691.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-169-header-650x420.jpg 650w" sizes="auto, (max-width: 1265px) 100vw, 1265px" />Fire Emblem Heroes’ Gatekeeper wins first place, dominating the Choose Your Legend vote.]]></description>
		
		
		
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		<title>Sephiroth has the Greatest Nipples in the History of Smash Bros.</title>
		<link>https://automaton-media.com/en/news/202104-146/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 01:32:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News (Japan-related)]]></category>
		<category><![CDATA[Nintendo]]></category>
		<guid isPermaLink="false">https://automaton-media.com/en/?p=146</guid>

					<description><![CDATA[<img width="1280" height="720" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header.jpg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" loading="lazy" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header.jpg 1280w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-600x338.jpg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-380x214.jpg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-768x432.jpg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-150x84.jpg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-300x169.jpg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-696x392.jpg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-1068x601.jpg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-146-header-747x420.jpg 747w" sizes="auto, (max-width: 1280px) 100vw, 1280px" />Sephiroth has the Greatest Nipples in the History of Smash Bros., according to  our editor in chief.]]></description>
		
		
		
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		<title>Pyra and Mythra join Super Smash Bros. Ultimate after changing outfits</title>
		<link>https://automaton-media.com/en/news/202104-31/</link>
		
		<dc:creator><![CDATA[Ayuo Kawase]]></dc:creator>
		<pubDate>Mon, 05 Jul 2021 00:47:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[News (Japan-related)]]></category>
		<category><![CDATA[Nintendo]]></category>
		<guid isPermaLink="false">https://automaton-media.com/en/?p=31</guid>

					<description><![CDATA[<img width="1265" height="707" src="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header.jpeg" class="attachment-full size-full wp-post-image" alt="" style="float:right; margin:0 0 10px 10px;" decoding="async" loading="lazy" srcset="https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header.jpeg 1265w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-600x335.jpeg 600w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-380x212.jpeg 380w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-768x429.jpeg 768w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-150x84.jpeg 150w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-300x168.jpeg 300w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-696x389.jpeg 696w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-1068x597.jpeg 1068w, https://automaton-media.com/en/wp-content/uploads/2021/03/202104-31-header-751x420.jpeg 751w" sizes="auto, (max-width: 1265px) 100vw, 1265px" />Pyra and Mythra join Super Smash Bros. Ultimate after changing outfits, but what’s considered too sexual?]]></description>
		
		
		
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